Like the World Cup, an ecommerce is also a vast business platform to get increased profit. As the World Cup teams facilitate a protective game planning, ecommerce platform must raise its level from the consumer point of view through attractive & an informative product data entry on the site and get the opportunities for profitable sales. Here are some lessons which we should take from the World Cup:
1.) Do Advance Scouting:
The coaches in the world cup examine prior results and develop implementable strategies before beginning of each game.
Similarly, when it comes to ecommerce business, a retailer must have the capability to examine & understand the customer’s requirement when they land on your web page to buy any product.
2.) Set An Effective Line-Up Card:
Every individual player when playing a World Cup Match has a strategy in his mind to hold a position or to prevent a strike or attack the wing.
Similarly, when it comes to ecommerce, it is recommended that as an ecommerce business owner, you should instruct your sales and service representatives to increase your channel of communication by enhancing ecommerce product entry on the website. Additionally, utilize the strength of your service representatives and allocate them responsibility to provide a better shopping experience to consumers from your ecommerce site.
3.) Control The Ball:
When playing World Cup Match, every player has to adapt the game strategies & planning’s of their rival team.
Likewise, as an ecommerce owner, you must follow the master plan that can engage your customers with different ecommerce organizations through the different channels. With this, the numerous online technologies like web service, audio video communications and social media are the best source to provide the customer queries any time.
4.)Join the Global Party:
When FIFA world was ongoing, there were 672 million tweets and about 350 million Facebook users while the tournament. Due to this, social media platforms have boosted the brands of the FIFA World Cup and with this every nation had celebrated the successes of the teams.
Likewise, as an ecommerce retailer, you must emphasize on social media channels to enhance your product brands with seamless product uploading services and implement the engaging strategies to grab attention of customers.
5.) Pride & Promotion:
In every four years when FIFA world cup about to held, the nations from worldwide are given a seamless opportunity to win for their country to show pride & honor. Moreover, as the date of tournament come closer the fever of World Cup can be felt in the audience completely at various parties, get-togethers as well as in various advertising campaigns.
Relevantly, when we talk about e-commerce business, it is required to do the promotion of their products through various advertising campaigning and by creating their product image a social buzz among the consumers thereby expand their products globally.
Conclusion:
The conclusion is that try to engage your customer proactively as well as in an elegant way. Follow the above steps and implement the mindful strategies to get your customer on your site for long-term & to boost your e-commerce business.
from Darlene Milligan http://ift.tt/1GBSH6g via transformational marketing
from Tumblr http://ift.tt/1EPpZBj
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