Due to the substantial benefits to the environment of going green, more and more individuals and businesses are jumping on the green bandwagon.
Perks of going green include conserving natural resources, reducing pollution in the air; reducing waste and giving people an overall better quality of life.
Supporters of the green movement have turned to social media to help spread the word. Social media allows people to communicate in ways unlike ever before. Because social media is worldwide, people can now influence others all across the world instead of just locally.
Social Networking Making a Difference
The article “How can you live greener? Ask ‘The Crowd’” discusses how working as a team via social media or crowdsourcing can help get people involved in improving the environment together.
The app Tzoa hooks up to smartphones and lets users know about the conditions of the environment exactly where they are. If pollution is high, for example, the app will let you know and you can move indoors.
Another example is InnoCentive Challenges, an internet platform that allows environmentalists and scientists to come together to work at solving problems.
People around the world can submit ideas and win prizes if their idea is selected. The best way to spread word on this program is, of course, through social media.
Social Media and Going Green
If you’ve been living a green lifestyle for a while and are hoping to spread the word on the green movement, there’s no better way to do so than by using multiple social media platforms.
Tips for helping others lead a greener life through social media include:
- Sharing timely, relevant information – If you come across an article online about the benefits of going green or the latest innovations on the green movement, share it with your followers on social media. The largest platforms include Facebook, Twitter, Pinterest, LinkedIn, Instagram and Google Plus. You don’t have to share the story on all platforms, but by sharing on at least two or three you will reach a wider audience;
- Posting often – Your followers on social media are following you for a reason – because they like the information that you share. Don’t be afraid to share articles and post often. You can post random stats about going green, provide a few quick benefits of going green, list ways individuals and businesses can live a green lifestyle and more. Your posts can be long or short, full articles or just small snippets. The key is posting often;
- Responding to followers – The reason people use social media is to interact with other people. If someone asks you a question or responds to an article or stat that you shared, make sure to respond back. Keep the conversations going by engaging your followers, asking them questions, taking surveys and responding to their questions.
Social media is one of the best ways to get a job, connect to other like-minded individuals and keep in touch with family and friends.
You can use the platforms to share your interests, especially if that involves changing the environment for the better by adapting a greener lifestyle.
Photo credit: Image courtesy of dan at FreeDigitalPhotos.net
from Darlene Milligan http://ift.tt/1bYhGH2 via transformational marketing
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