Tuesday 30 June 2015

SMS and Social Media Schooling the Masses

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College students and recent high school grads are turning to social media to stay up to date with what’s going on around campus and around the world.

Thanks to SMS (short message service), the academic masses are connected to social and school events like never before.

With social outreach in mind, here are just a few reasons SMS and social media are beneficial to schools and universities of all kinds:

High School and College Smartphone Stats

Smartphones and academia are quickly becoming synonymous and for good reason.

High schools and colleges across the country are implementing SMS texts that are helping to keep students informed about campus news and events.

With the popularity of mobile devices, the academic world would be foolish to ignore smartphones or ban them from the classroom.

According to Education Week, 51% of all high school students regularly take a smartphone to school with them.

Likewise, 53% of college students in the U.S. own a smartphone and roughly 47% own a traditional cell phone.

With numbers like these, it’s no surprise more and more schools and colleges are adopting a mobile mindset.

SMS in Schools and Colleges

SMS texts have already found their place as an effective form of communication. Not only does SMS make it easy to send messages, it also makes it easy to receive and respond to messages.

As the following article looks at, this is just 1 of 3 reasons SMS is so important in schools and colleges.

They are:

1. Versatility – SMS can be used to send important reminders, class cancellation updates, and general campus updates. It’s also helpful in emergency situations when a large number of students need notification about potential threats on campus.

2. Mass Communication – Reaching a massive audience in real-time has never been easier than with SMS. Schools and colleges can send a message to the entire student body or a select group, like the freshman class. Likewise, teachers and other staff can use SMS texts to communicate with entire departments with ease.

3. Speed – Because SMS texts are sent directly to the user’s phone as opposed to email or another digital middleman, recipients get messages instantaneously. This is especially important in academic atmospheres where schedules and timing are of the utmost importance.

SMS texts have found a place on campuses all across the country and social media is quickly following suit.

Social Media on Campus

When social media first began making a name for itself; many academic environments saw it as a distraction for students. Now, schools and universities are actually embracing social media as a way to communicate with students.

Just about every major college and university in the U.S. now has a Facebook page and Twitter feed.

By doing so, colleges are able to connect with students by becoming a part of their social lives.

Likewise, high schools across the country are also creating Facebook pages and encouraging students to follow them. This is helping high schools become more current and accessible to today’s students.

When it comes to the future of academia, SMS and social media are quickly finding their place.

Photo credit: Image courtesy of Ambro at FreeDigitalPhotos.net



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