Walker Sands Communications - There’s no doubt that last night’s star-studded Red Nose Day benefit made headlines, as well as huge strides in fundraising for children in poverty. Social media was a significant element of the campaign. Using Wayin to measure the social media statistics, in the last 24 hours:
- Of the 46,324 authors talking about Red Nose Day in the last 24 hours, 40% were male and 60% female.
- California, New York and Florida were the leaders in the Red Nose Day social media conversations.
- In the last 48 hours 57,903 authors posted 81,543 times about Red Nose Day. The visualization points out the trend throughout this period.
- In the last 24 hours 46,212 authors posted 64,767 times about Red Nose Day. The visualization indicates the time with the highest engagement.
- The top terms used with the keywords Red Nose Day include happy, video, and #MakeMLaugh
Credit to Walker Sands Communication and Wayin
Graphics from Wayin
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