Does Your Website Get Enough Social Loving?

Spreading the word about your business website takes more than just an interesting layout and engaging content.

If you really want to create an online presence for your business, you need to give your website a little social love.

Here are just a few ways you can make your business website more socially savvy:

Website-Boosting Social Media Sites

There are a number of social media sites out there that can help you boost your business website.

Facebook, Twitter, Instagram, Google+, Linkedin, Pinterest – these are the social heavy hitters. However, there are a few relatively unknown social sites that can help give your brand a major presence.

Among them:

• StumbleUpon – Adding your business to StumbleUpon gives millions of users access to your brand. Users type their interests in the StumbleUpon search bar and, if your business falls within their interests, your website will show up in their results. It’s basically an interest-based bookmarking tool for websites of all kinds.

• Quora – In a nutshell, Quora is question and answer social site that allows businesses like yours to answer common questions relating to your trade. It helps online audiences find questions to topics ranging from politics to cooking. Through Quora, you can link to your own website and increase your visibility.

• Reddit – Reddit is a website for die-hard social media fans. If you can land content on Reddit, your social profile will skyrocket because Reddit users will share your content until it’s viral. With that said, you have to offer some pretty unique website content to make it on Reddit.

Now that you know some of the social routes to take, here are some tips for promoting your business through social media:

Respond to Social Questions and Comments

Creating a social profile and posting on a regular basis is all part of the social media process.

However, once your website and your brand start gaining attention, you need to respond to any and all social questions and comments you receive.

The article “5 Ways a Website Can Boost Your Home Inspection Business” mentions the importance of staying on call 24 hours a day with your website.

Well, the same goes with your social activities.

Whether it’s a question about a product on your site or a comment on your service, social media is a great way to communicate with customers.

Social Timing is Everything

Social audiences peak at certain times of the day, which is something you need to remember when promoting your website.

Although every social environment is a little different, most social media users are active in the morning and at night.

Weekday afternoons are also a good time to promote your website on social media because users are usually on lunch break.

Take Advantage of Photos and Videos

There’s a ton of social competition out there, especially when it comes to businesses trying to share content.

If you really want to draw attention to your website promotions, then you need to use photos and videos in your social campaigns.

This can include anything from detailed product photos, pictures of your storefront, or videos of your business and its products in action. Catering to social audiences’ visual senses will increase exposure for your brand.

When you’re ready to promote your business website and your brand, keep the social media pointers above in mind.

Photo credit: Image courtesy of Vlado at FreeDigitalPhotos.net

from Darlene Milligan http://ift.tt/1LGqXBk via local SEO company
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