Running an ecommerce store requires that you invest a lot of time, not only into the usual business practices of management to marketing, but also in maintaining inventory and customer service.
There are certain steps that you can take to save some much-needed time while running your ecommerce store successfully, especially during busy shopping seasons, such as around the holidays. Continue reading to access a few of the top time saving tips for ecommerce storeowners.
It’s All About SEO
Like any other website and business, your ecommerce business will rely heavily upon search engine optimization (SEO) in order to rank higher in search engine results and generate higher amounts of traffic to your site. After all, high traffic means potentially higher conversions and greater profits, so it’s definitely worth your time to invest in SEO tools and techniques.
Start off by creating a Google Webmaster Tools account. Then submit your sitemap to finish setting up your account and to be sure you have everything you need to properly track your site’s traffic and analyze the effectiveness of the SEO strategies that you’re currently using.
Use Conversion Software
Conversion software from reputable companies makes it easy to do things like quickly extract PDF data and convert hundreds of pages from a PDF format to an Excel format. This is perfect for those long price lists that you often have to contend with. You can take a price list in PDF form, for example, and then convert it into an Excel spreadsheet that you can more easily edit and manage.
You can convert PDF to Excel with Cogniview, as one example, but bear in mind that there are other file conversions that you can take advantage of as well. For example, you may find it easier to convert a .jpeg file into a .pdf file, especially when it comes to working with promotional brochures or advertisements that are image-heavy.
Enhance Your Shipping
As an ecommerce business owner, you also probably spend a lot of time trying to figure out the easiest and most affordable methods for shipping your products to your customers in the timeliest fashion. In fact, this is one of the biggest challenges associated with running an ecommerce store. Thankfully, you can save time, especially when it comes to implementing efficient shipping methods.
Start by enhancing the entire shipping process by ensuring you’re able to collect order details correctly and maintain their accuracy from the start of the order to the final shipment. For example, make sure the shipping address of a customer is printed out correctly if you want them to receive their order quickly and continue purchasing from you in the future.
You can also use sites like Stamps.com to make it easier to print out shipping labels without having to leave the office. This will save you a lot of time, and it could also make it easier to keep track of how much you spend on shipping.
Once you have implemented these time saving tips, you should find that your ecommerce business flows more smoothly.
from Darlene Milligan http://ift.tt/1DbDDOM via Transformational marketing
from Tumblr http://ift.tt/1KC0Sl8
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