If you’ve got a business that you’re trying to get off the ground, or even if you simply want to establish your own special personal brand online, you probably already know that social media is a valuable resource. However, with social media services exploding over the last decade, the choices seem endless, and daunting. In addition to managing different social media accounts, you may also feel the pressure to produce fresh, unique, and content that you can share with your followers everyday.
All this may seem like a tall order, but there are a couple of apps and services floating around in cyberspace that can help you manage your social media presence easily and effectively. Take a gander at some of the coolest ones below.
DrumUp
A free content discovery tool, DrumUp ensures that you’re able to set, and maintain, a content delivery schedule that is required to boost your online presence. From finding relevant content for your brand to curating and scheduling posts for publishing, DrumUp is the one-stop solution for all your content delivery and management needs. DrumUp also allows you to create and schedule custom posts, which is an immensely useful feature. The tools also lets you curate content on the go with its nifty content curation app for Android.
Newsle
Founded by two Harvard students, Newsle is a content discovery tool that allows you to search for people across multiple news publication sources. All the articles found based on your search parameters are then compiled on a newsfeed type interface that lets you view every article. A very useful tool to keep tabs on the number of pubic mentions made about people in your networks, Newsle is also a great way to keep track of your brand or your client’s personal brand.
Canva
Canva is a content creation tool for visual content, and allows you to create well-designed visual collaterals for your social media needs. With templates created by designers using stock images, Canva offers a range of free designs, and also offers premium designs at $1 per design element. Design your new social media images on Canva and revolutionize your social media presence.
TweetDeck
A useful tool to get a handle on your Twitter presence, TweetDeck allows you to see all your Twitter streams on a single, user-friendly interface. With query options to help you find tweets based on filters, TweetDeck can help you gain a comprehensive view of what your Twitter account looks like. TweetDeck also helps you engage with tweets and streams quickly, allowing you to stay on top of breaking twitter trends. The biggest advantage with TweetDeck is that it offers real-time Twitter management, which can help immensely in today’s social media environment.
Followerwonk
Followerwonk is a Twitter discovery and analytics tool that helps you take your Twitter presence several notches up. The tool enables you to profile your followers by gender and location. It also allows you to figure out when they’re active on twitter, giving you data around which you can change your own Twitter habits to reach out to the maximum number of people. The tools also has several other useful features, including sorting Bios and profiles by keywords.
Ease.ly
Ease.ly is an excellent web tool that helps you create infographics for your blogs and social media accounts. With multiple well-designed, fully customizable and easy to use templates to choose from, Ease.ly allows you to create great visual content at absolutely no cost. It also works just as smoothly on Explorer, Firefox and Chrome.
Commun.it
Commun.it is a great social media management tool for Twitter that allows you to manage your followers, influencers, audiences and the people you follow through a simple, centralized dashboard. With detailed information on engagements, engagement history, followers, people who have unfollowed you, and influencers, Commun.it allows you to engage better with your Twitter audience.
Crowdbooster
Crowdbooster is an app that allows you to manage your twitter presence easily and effectively. Catered for professionals with detailed real-time data that is up-to-date and comprehensive, Crowdbooster does exactly what its name suggests—in enables you to boost your Twitter presence and increase engagement with your followers.
Bitly
Bitly has two primary functions that make it invaluable to social media marketing professionals, and pretty much anyone else who shares links on social media. It shortens links, and it allows you to create fully traceable links that you can track to see how people interact with it. Useful for multiple social media platforms, Bitly is a free service that you really should check out.
SocialMention
SocialMention is a social search tool that allows you to find out who’s talking about your brand on social media. Pulling information from a variety of social media sources, SocialMention is a great way to see how well-circulated your brand is on the internet. You can search for your brand, your website, or even your name on SocialMention to generate data. SocialMention analyses data in terms of four measures:
- Strength: a measure of the likelihood of your brand being discussed on social media
- Sentiment: a ratio of positive to negative mentions
- Passion: a measure of how likely people are to keep mentioning your brand
- Reach: a measure of the influence of your brand.
A social media manager’s arsenal includes tools that not only offer great functionality, but also improve efficiency, helping you complete your tasks faster and better. What tools would you recommend?
from Darlene Milligan http://ift.tt/21cHQL5 via transformational marketing
from Tumblr http://ift.tt/1TaUpBa
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