Friday 7 August 2015

Text Message and Social Media Make Quite the Duo

post thumbnail

Your small business is taking off.

You’ve got marketing strategies and your client list is growing. Your email endeavors seem to be working. You’ve built great social media platforms and you’ve begun to use text messaging marketing.

Now it’s time for some integration.

Positive things can happen when you integrate text message and social media marketing.

As the following article looks at, here are 5 benefits of integrating your text message and social media marketing:

• One of the first things you can do is use your social media platforms to build your text messaging lists. Include opt in offers and different promos; you’ll see both lists grow.

• Text messaging is the perfect way to reach everyone – your Facebook followers, Twitter followers, Instagram fans … as long as they’ve opted in on text messaging, you could reach them all this way. Your messaging service can connect them all and when you send out a message, it also goes to all of your platforms. This will benefit you by saving time and reaching everyone.

• Remember, not everyone with a phone has social media. And different people like different social media. But you can reach everyone with a dual combination of social media and text messaging.

• More people check texts than social media. Not everyone checks their social media sites multiple times a day, but people take a look at their texts throughout the day. Also, when they see promos and updates in more than one place, it sticks a little more.

• You can use each platform, including text, to promote the other. Send out a text reminding customers to like your social media pages. Make opting in easy.

Reach Out to More People

The biggest benefit is reaching more people.

With texts and social media combined, your audience will grow. Often things get buried in social media, especially if your followers are very involved.

However with the integration of both text and social media, you can inform them of major happenings through text, then they can take a look at social media. They won’t miss a thing.

Think of texts as another form of social media.

You’re reaching out to customers who have taken enough interest in you to open their mobile device to you.

Be careful with the amount you text, you don’t want to bombard their phones, but a text every few days is good.

Whether it’s an update, a promo, a text only offer or a call to action to get on social media, this integration will benefit our business.

It’s easy to be part of the important aspect of mobile technology and marketing by integrating all of your platforms.

Your business will thank you for it.

Photo Credit: Image courtesy of Stuart Miles at FreeDigitalPhotos.net



from Darlene Milligan http://ift.tt/1NfDj1U via transformational marketing
from Tumblr http://ift.tt/1PbTz57

No comments:

Post a Comment