Wednesday 7 October 2015

EU & US Data Drama

post thumbnail

Data Drama

The EU and US had been cruising along just fine with their data transfer ways until our favorite NSA contractor, Edward Snowden released all that top secret stuff. Once the EU was filled in on how the US was accessing private data from sites such as Facebook, Google, Apple and other large companies they were not really into it. The EU doesn’t want their citizens to be involved with snooping that happens from US government which is why the EU declared the standing deal with the US invalid.  (Source: theSkimm, Reuters)

What does this mean?

The EU said the safe harbor agreement was flawed because it allowed US government to gain access to EU citizens online information. The US is upset and US Secretary of Commerce Penny Pritzker said, “It creates significant uncertainty for both U.S. and EU companies and consumers, and puts at risk the thriving transatlantic digital economy”. They want to try and work something out to resolve this but still TBD what will happen. Stay tuned.  (Source: CNN)

What to do when you you’re annoyed with your family…

ABC Family announced yesterday that they are getting a name change. Starting January, the TV channel will go by Freeform. The network is tired of being considered a family network and wants to attract more viewers. They think millennials are taking over their network (Pretty Little Liars might have something to do with it) and want to attract more ‘becomers’. The network classifies ‘becomers’ as 13-34 year old who are experiencing first’s in their lives. It’s safe to say ABC Family will be promoting their new identity during 25 Days of Christmas. (Source: Fortune)

Quote of the Day

“Do I envision a future where Nike might still own the file, from an IP perspective—because it’s a Nike product; you can’t have just anybody make a Nike product—and you can manufacture that either in your home or we will do it for you at our store? Oh yeah, that’s not that far away.” -Nike COO Eric Sprunk at the Geekwire summit. Need some new kicks? Just 3D print them, Nike thinks this will be possible one day. Sign us up. (Source: Quartz)



from Darlene Milligan http://ift.tt/1PizGLC via transformational marketing
from Tumblr http://ift.tt/1GwXp3A

No comments:

Post a Comment